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Marketing?
Marketing is an essential aspect of any business. It is the process of promoting and selling products or services to potential customers....

Exhibit Associates
May 5, 20233 min read
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A Podcast In Your Trade Show Booth?
It should be of no surprise that we here at Exhibit Associates believe that trade shows are an essential part of marketing and networking...

Exhibit Associates
May 3, 20233 min read
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Synchronicity & Magic
The fun part about tradeshows is everything has to work together. 1st) The client team and the design team have to work together to come...

Exhibit Associates
Apr 28, 20232 min read
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What is Design
Design is everywhere around us, from the products we use to the buildings we inhabit. But what exactly is design, and why is it so...

Exhibit Associates
Apr 17, 20232 min read
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Ok, Don't Plan. 60% Hit on ROI
Currently the Exhibit Associates Team is working on a tradeshow for a client. We are ordering electric, a hanging sign to be hung,...

Exhibit Associates
Apr 11, 20231 min read
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Hacks
Tradeshows are a great business development channel. No other place or event puts you and your sales team in front of more decisions...

Exhibit Associates
Mar 26, 20231 min read
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Graphics
Do Not Under Estimate the Power of Graphics. Whether it's a game or landing page or a magazine ad or a tradeshow booth - Good graphics...

Exhibit Associates
Mar 14, 20231 min read
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A Strong Foundation
Skill, Tools, Design and Raw Materials. Supply Chain. Since 2020 it has been part of the equation in the fabrication world. 2020 was a...

Exhibit Associates
Mar 9, 20231 min read
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Accountability. (Wait...What...Already?)
Funny how it happens. One enters December with the knowledge that the year is ending soon and the "Goals & Objectives" from the...

Exhibit Associates
Mar 1, 20231 min read
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Scale
Sometimes bigger is better. When it comes to tradeshow booths: How big is big enough? That question is up to our client. We have one...

Exhibit Associates
Feb 23, 20231 min read
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Plan, Stay the on the Plan, & Save Money.
A customer left. It happens. Our intentions with this client were to be the best for them we could. But it did not work out and our...

Exhibit Associates
Jan 19, 20232 min read
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Flight Plans
In the aviation world there are a lot of sayings. The 1st one a lot of pilots learn is "The Rules are Written in Blood." Meaning...

Exhibit Associates
Jan 9, 20232 min read
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Welcome to Tradeshow Season
The amazing thing about this industry, the tradeshow industry, is it waits for no one. It does not matter who you are, what company you...

Exhibit Associates
Dec 28, 20221 min read
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2023
Yup. I wrote that. January is only 53 days away. Between now and then family will gather for the holidays, travel will happen and...

Exhibit Associates
Nov 8, 20221 min read
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Happy Halloween
Guess this post is overdue. There hasn't been a new post from Exhibit Associates in weeks. Why? Tradeshow Season. Our clients have...

Exhibit Associates
Oct 31, 20221 min read
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Whew! Tradeshow Season Fall 2022 Still Going Strong!
Tradeshow Season is taking it's toll. Exhibit Associates just said "No" to a piece of business. Not a large one, but still business. ...

Exhibit Associates
Oct 10, 20221 min read
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Beginnings!
In the middle of tradeshow season it is important to remember that all tradeshows start the same: A blank canvas made of concrete. Does...

Exhibit Associates
Sep 26, 20221 min read
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30 Minutes In.....
...and you are already 2 hours behind. One component of Tradeshow Season is the actual tradeshow. This weekend and next weekend the...

Exhibit Associates
Sep 9, 20221 min read
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22 Days Left To September
And only 114 Days to the End of The Year. 2023 is almost here. And the start of 2023 is January which has CES, Shot Show and a host...

Exhibit Associates
Sep 8, 20221 min read
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"Winter is Coming."
Time. It's the one thing we have a limited and endless amount. Limited - yes we are on this planet for a limited amount of time. Yet...

Exhibit Associates
Sep 7, 20221 min read
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