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One of the lyrics from Faith Hill's 1995 song "Let's Go to Vegas". If you are in the tradeshow industry you are going to go to Vegas for sure. Orlando & Chicago on the cities you are going to go to as well. NYC, Nashville, Louisville, Denver, San Diego, San Antonio, New Orleans and Atlanta are all on that list as well.
But let's say you are going to Vegas. You just joined a company, or your company just signed up for a tradeshow in May in Vegas. What does the next few months look like for you? Glad you asked - here is an overview:
Project Plan for a Las Vegas Trade Show, May 2024: Here's your roadmap to success:
February: Start with Research and Planning
- Goals and Objectives: Decide on your targets, like lead generation or product launches.
- Budget: Allocate funds for booth design, shipping, accommodation, marketing, etc.
- Booth Design: Pick a design company that gets your brand.
- Accommodation: Book hotel rooms early for the best deals.
March: Design and Marketing
- Booth Design Finalization: Confirm your booth's look and functionalities with the design company.
- Marketing Materials: Create brochures, business cards, and promotional items.
- Pre-Show Marketing: Use email, social media, and industry publications to announce your participation.
April: Logistics and Final Prep
- Logistics: Arrange for your booth's shipping and setup in Vegas.
- Staff Training: Prepare your team for effective customer engagement.
- Travel Arrangements: Finalize travel plans for your team.
Early May: Execution
- Booth Setup: Supervise the setup of your booth.
- Networking: Use pre-show meetings for networking.
- Marketing Execution: Engage attendees with demos and discussions.
Post-Show: Follow-Up and Evaluation
- Lead Management: Sort and follow up on leads promptly.
- Evaluate: Assess your performance against objectives.
- Plan for the Future: Use insights gained for future planning.
Stick to this plan to maximize your trade show impact and ROI.
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Exhibit Associates specializes in trade show #exhibit #design, offering custom booth solutions and innovative displays. Their expertise in tradeshow booth construction is enhanced by interactive exhibit technology, ensuring engaging and brand-focused designs. With a commitment to environmental sustainability, they provide modular and eco-friendly booth options. Their services cover everything from creative trade show displays and custom booths to effective trade show marketing and event branding solutions. They also handle tradeshow #logistics, booth rentals, lighting solutions, and virtual exhibits. Exhibit Associates excels in project management, ensuring seamless booth installation and crafting impactful exhibition designs and event marketing strategies.
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