Design

This blueprint illustrates the foundational planning behind Exhibit Associates’ World Cup 2026 activation. From modular structures to integrated LED and interactive zones, the layout reflects our design team’s focus on functionality, flow, and brand engagement. Each line and detail represents a step toward building an immersive, high impact experience that brings fans closer to the energy of the tournament across North America.
Build

This image captures the hands-on construction phase of our World Cup 2026 activation. With our team assembling modular structures, installing LED displays, and integrating key branding elements, the exhibit begins to take shape. It’s where detailed planning meets execution, transforming design concepts into a dynamic, physical environment ready to engage fans on a global stage.
Execution

The execution phase brings the full vision to life. With every element installed, tested, and refined, the exhibit is fully operational and ready for audience engagement. Lighting, media, branding, and interactive features work in harmony to create a seamless experience. This stage reflects the culmination of design, build, and strategy, delivering a world class activation aligned with the scale and energy of the World Cup.
