November 21, 2019

  1. You know what you know 

  2. You know what you don't know 

  3. You don't know what you don't know

It's #3 that causes all the issues when it comes to tradeshows (and life.) 

While Annie in Bull Durham says "The world is made for people who aren't cursed with self...

October 9, 2019

How is Your Brand Represented in Your Own Building?

This is nothing special unless we get it wrong.  

It is a simple sign.  Wood and metal hanging on a red wall with some back lighting for the wall.   Was it the only thing we did for Virgin Mobile?  No....

October 1, 2019

Or "The Best Place to Hide a Dead Body?  2nd Page of a Google Search!"

As much as we in the tradeshow business like to say that tradeshows are awesome marketing tools, they are just part of the answer.  In fact there is only one place more decision makers gather for you...

August 24, 2019

Follow Up to The Four Rules of Tradeshows! 

Over the past week the Four Rules of Tradeshows, as described by Exhibit Associates has been discussed.  For those that have read all 4 Blog Posts - Thanks!  We hope it was worth your time.  

To Recap here a...

August 23, 2019

(My apologies for this post in advance.  This being the 5 straight day of posts I am getting a little

"punchy"   Enjoy!)

Stand Out! There are many ways this could happen.

Getting pulled out of line at TSA for 2 lbs of cocaine is one of them.   But I am sure not what...

August 22, 2019

In the Four Rules of Tradeshows, this is the most important:  Rule #3 Follow Up!

If you do not do this - Don't Go.   Don't exhibit, don't attend, don't even get out of bed in the morning.

Follow Up!  Follow Up!  Follow Up!

The key to success on this Rule is to h...

August 21, 2019

Rule #2 of The Four Rules of Tradeshows:  Exhibit With a Plan!

If you know anything about the United States Marine Corps then you know Parris Island

is home to Boot Camp.   When young recruits show up to this South Carolina "vacation spot" little do they realize that for...

August 20, 2019

The 1st Rule of tradeshows is Tell People You are Going!

  • Ever been on a vacation?

  • To a tropical island?

  • How people did you tell before you left?

  • Did you get paid to tell people?

Think about your tradeshow as the more you tell people, the more you ge...

August 19, 2019

This week we are going to review the Four Rules of Tradeshows in detail.  They are

simple in concept, but execution can be tough on your own.    Over the next 4 blog posts you will learn in detail what the Exhibit Associates version of the Four Rules are for Trades...

August 9, 2019

There is so much to a successful tradeshow experience.  If you are an attendee there is a certain set criteria you have.  As the exhibit house, we at Exhibit Associates have a set of criteria we strive to accomplish on the service side.  As the exhibit house that...

Please reload

Featured Posts


April 26, 2020

Please reload

Recent Posts

April 26, 2020

October 9, 2019

Please reload


© 2020 by Exhibit Associates

Contact us today at, or 816-474-5333 or visit us  at

1540 Atlantic Avenue, North Kansas City, MO 64116

  • Pinterest Social Icon
  • LinkedIn Social Icon
  • Twitter Social Icon